Maribel Manibo Lazzarino, Strategic Partner
The first time I wrote this bio, it was over 1100 words. With some trimming, I got it down to 900. Then… I sat on it. I literally sat on it and ended up refining my other pages (About, Services, etc.) Up until this very moment as I write this, I have resisted putting my bio up.
And then I asked myself why… and then I realized “it was too fake, too impersonal”.
I’m not talking intentional dishonesty or anything, but simply expert “cover letter material” — essentially what I would submit to get an interview and how I would never describe myself to someone I met in person, especially those I like. So… I’m going to spare you that (and myself) and write this bio instead. (if you’re reading this, I succeeded, hurray!)
It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.
~ Charles Darwin
Most consulting companies serve large organizations that can afford paying tens of thousands of dollars for a whole team of consultants to provide the best advice that money can buy. Smaller and newer businesses and organizations, on the other hand, could pick from the many individual consultants and coaches around, who either tend to be technicians/specialists in “helping you out” or be focused on time management or fostering personal, spiritual or leadership empowerment. I wanted to create a company that merged the benefits of both, giving clients the benefit of coordinated and collaborative expertise AND the benefit of intensive, personal guidance and partnership .
For many who have worked in the corporate world, consultants/contractors tend to be 1) those who mostly work behind closed doors with upper management producing a report of recommendations and 2) those who have great technical skills but produced substandard results due to a lack of understanding of the organization’s unique needs, work style and culture. Many have a “parachute” mentality, “swooping” in with various solutions, tools, even software. Of course, sometimes, that’s all that’s needed but more often than not, what could have been very excellent advice was for naught because the execution of the actual solution(s) was “not in the consultant budget”.
I wanted a company that assisted from “all sides”–top down, bottom up and side by side with the organization–making everything work better together with results that were visible and beneficial to all in some way. It’s better to find and execute a small solution quickly and well and with maximum impact so that one can learn from it and better tackle future challenges. This is the concept behind an increasingly popular and successful methodology used in software development–it’s called Agile, a method based on incremental development designed to minimize waste and rework. With everything becoming increasingly dependent on rapidly changing technology and information, businesses and organizations need to be similarly “agile” to remain competitive, even viable. Studies by the Business Technology Management Institute and MIT Information Systems Research found that “Business-Agile” enterprises achieve higher revenue and profit. Very large, established companies have to “re-engineer” themselves to become more agile; this is where small/medium businesses can have the advantage. Fail fast, and fail often is the name of the game. You learn more quickly by doing and failing than just by studying.
Why write an expansive report on the perfect way to do something when you can implement a less perfect solution, achieve results, AND learn invaluable information for the future?
That’s enough of that. Let’s do something together!
Schedule our session now!
Learning starts with failure; the first failure is the beginning of education.
~ John Hersey
Learning is like rowing upstream–
not to advance,
is to drop back.
~ Chinese Proverb